Hey Clay - Interactive Air-Dry Modeling Clay with Award-Winning App

Experience Hey Clay’s revolutionary phygital creativity system combining non-sticky, air-drying clay with an interactive app featuring step-by-step sculpting guides, bringing hundreds of exclusive Claymates characters to life for endless imaginative play.

About Hey Clay

Hey Clay revolutionizes creative play by merging traditional clay modeling with cutting-edge digital technology. Our innovative system features specially formulated air-drying clay that’s soft, pliable, and completely non-sticky, paired with an interactive app providing step-by-step sculpting instructions. Within 20 minutes of creation, clay figures harden into durable toys children can collect, display, and play with indefinitely.

Our extensive universe includes hundreds of unique Claymates characters spanning multiple themed worlds from wild animals and ocean creatures to vehicles, seasonal collections, and popular licensed properties like Bluey and Minions. Each character features detailed animations and storytelling elements that extend the creative experience beyond modeling.

Safety Standards and Certifications

Child safety remains paramount in Hey Clay’s product development. Our clay formula uses completely non-toxic, child-safe materials that meet international safety standards including ASTM D-4236 compliance for art materials. The clay contains no harmful chemicals, lead, or dangerous substances, making it safe for children aged 3 and up with adult supervision.

Our products undergo rigorous third-party testing to ensure consistent safety compliance. The specially developed clay formula eliminates common concerns associated with traditional modeling materials – it won’t stick to hands, clothes, or furniture, and creates no mess during play.

Awards and Recognition

Hey Clay has earned numerous prestigious accolades within the creative toy industry. Our innovative approach has received recognition including Best Kids App and Best Game Design awards, as well as Best Arts and Crafts Toy at the Made for Mums Awards and Gold in the Project Baby Awards. The Toy Foundation – Hey Clay Fluffy Pets These honors reflect our dedication to combining traditional creative play with modern educational technology.

The brand has achieved international recognition across 57 countries, demonstrating global appeal and trust among parents, educators, and children worldwide.

Innovation and Technology

Hey Clay pioneered the “phygital” creative experience, seamlessly blending physical clay modeling with digital guidance and entertainment. Our proprietary app features clear, animated instructions ensuring successful results for every child, building confidence and encouraging continued creativity.

Why Choose Hey Clay

Hey Clay represents the perfect fusion of traditional creativity and modern innovation. Our commitment to quality ensures children develop essential skills including fine motor coordination, spatial reasoning, and artistic expression while enjoying guaranteed successful results. The unique clay-to-toy transformation creates lasting value, turning creative projects into treasured keepsakes.

Frequently Asked Questions

What age group is Hey Clay suitable for?

Hey Clay is designed for children aged 3 and up, with parental supervision recommended for younger children. The app’s intuitive design makes it accessible across various developmental stages.

How long does the clay take to dry?

Clay figures begin hardening within 20 minutes and become fully solid toys within 2-3 hours, ready for play and display.

Is Hey Clay clay reusable?

Once exposed to air, Hey Clay hardens permanently into toy form. Fresh clay remains workable until opened, maintaining its soft, pliable texture.

Can different colors be mixed?

Yes, our 27 available colors can be blended to create custom shades and unique color combinations for personalized creations.